What is ASO?

ASO is the process of optimizing mobile app’s to rank higher in an app store’s search results. The higher your app ranks in an app store’s search results, the more visible it is to potential customers. That increased visibility tends to translate into more traffic to your app’s page in the app store.

The goal of ASO is to drive more traffic to your app’s page in the app store, so searchers can take a specific action: downloading your app.

Also, the ASO process requires a crucial understanding of your target customer base, including the keywords your potential customers are using to find apps similar to yours.


According to Forrester, 63% of apps are discovered through app store searches. This makes search, in the app store, the most used method for discovering and downloading new apps. Recently, at Google I/O, Expert reported that “For the average app, search actually makes up the vast majority of installs.” Simply put, this means that:

If you’re not using ASO to increase your app’s search ranking, you’re missing out on the largest discovery channel available to your app.

ASO is your secret weapon. Hire experienced ASO expert and you will meaningfully impact your app’s ranking and overall success.

Our ASO Expertise

What we do!

A majority of downloads come directly from the users who discover your app from organic search within the app store. In other words, your app should secure a high ranking in the store to get discovered and downloaded. For that to happen app store optimization is very crucial. AoneApps as an app marketing agency has a very clear and focused strategy of app store optimization for your app (Focused on iPhone App Marketing and Android App Marketing).


  • keyword research
  • Optimize App Title,
  • Subtitle & Description
  • Competitor Research
  • App Store Localization
  • Advanced Keyword ranking boost
  • A/B split testing
  • App Reviews & Ratings


  • App icon 
  • Screenshot 
  • App Videos
  • App Landing Page

Keyword creation and optimization

The keyword research affects your app ranking, so you can put the most important keywords using keyword analysis. Also, the long tail keywords are the most useful for you to optimize with the low competition. Our ASO expert Identify what keywords you’re going to use prior to submitting your app to the app store. It will help drive more traffic (views and downloads) in the long run.

App localization

App Localization is defined as making your app compatible with all the languages worldwide viz French, German, Italian, Chinese etc. This is a great way to draw the attention of your app in the international market. It’s one of the great paths to becoming a brand with millions of downloads.

ICON A/B testing

In simple words, ICON A/B Testing is nothing but a comparison of two versions of your app or site. It is also known as split testing or bucket testing. The main task involves in this approach is to modify app screen to implement the version.

The main benefit of this is we get an idea about the better version.

Screenshot creation & optimization

Screenshots are the best way to present your words in a pictorial way. The captions in screenshots are also very helpful to understand that what App is all about. This helps a user a lot to justify whether the app is relevant to his searching or not.

You can add a short video to describe your app in the better way. Mind that graphics are relevant to app & convey accurate information to the user.

App Reviews & Ratings

For any of the app, positive reviews & rating always include plus point. It’s because user also checks the same to detect what other people think about that app. Good reviews and higher rating have is directly propositional to the number of downloads.

Word of mouth is having a key role in these strategies. As these are first impressions to catch the eyes of the targeted user.

Video creation & Promotion

It is our belief that video should be simple & informative. We first analyse the root of business involved in the app. After gathering the information, we proceed with the creation of the video, which proves to be maximally beneficial to the user.

App Title Optimization

Title of any App is the most important key factor to learn about the app. But this should be a mind that Title must be in the proper way including the most important keyword in that.

This increases the app ranking a lot in the searching. If you have space issue then you can add a keyword in subtitle also.

App Description Optimization

App description holds an important place in the app marketing. A clear & informative presentation always help the user to get learn about the app. A description should start with interesting lines to make user continue reading. Add “Learn More” button in your long description to add curiosity to the user and gain retention.

App Installs & Retention

CPI stands for Cost Per Install and it is the most suitable campaign which marketer, marker or advertiser can use. Non rewarded CPI is higher than that of rewarded CPI. These install to make an impact on top list ranking.

CPI gives so many benefits if you are really looking for your app promotion.

Black Hat ASO (Advanced)

Basically, Black Hat ASO is an unethical approach. In this, we just boost our app ranking in the very low time. In black hat ASO, the ranking has remained for short period of time. The App rank increases at the consistent rate.

Case Studies

Challenge Us


    Two platforms we have : Android and iOS
    There are developers who intend to optimize the app by stuffing extensive keywords and end up spamming and do blunder with app reputation. Our team takes care of such aspects and help the customers with an intend of long term relationship with efficient and productive services.
    Choosing relevant and appropriate keywords leads to a good conversion rate that can compete with the leading competitors. The process of KW optimization is completely seasonal and to maintain the App position on top.
    Attractive App description engage the visitors. We help you to understand the temperament of the visitors and guide you to properly utilize the space with the USP and the content that can mitigate the expectation of the visitors.
    The phrase “category selection” seems to be common but holds a high degree importance in app optimization. Our advisers will help in getting the entire enlightenment about its relevance and help you to map your app with the best categorization .
    App screenshots kept in a managed format describes the complete standard operation process of your app. Screenshots highlighting the vital parts of your App will help the visitors to understand the functionality of your App.
    With our Extended and Ultimate package we provide guaranteed App Installations and Ratings of your App.
  • BLACK HAT ASO (Advance)


$399/ Package
$399/ Package
  • Android OR iOS
    For this package you can choose only one Platform.
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$750/ Package
$750/ Package
  • Android AND iOS
    For this package you can order for both Platforms.
  • Lorem ipsum dolor si amet, at ferri regione quo, quis lucilius elei vim te. Et eum omitt an menandri, hastoi mucius graeco liortis cu, inani et vis.


$1250/ Package
$1250/ Package
  • Android AND iOS
    For this package you can order for both Platforms.
  • 25+ Installs & Ratings
    Applicable for only free apps.


  • Android AND iOS
    For this package you can order for both Platforms.
  • 75+ Install & Ratings
    Applicable for only free apps.

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Success Stories
  • Working with AoneApps is the greatest advantage is the kind of market strategy we required is well known to them, as the have the vast experience into this field, as they implement all their work experience for creating the video and makes our app stand out in comparison to other.

  • Its been pleasure to work with AoneApps, they are having extraordinary team to work into the projects and well aware about the “Mobile App Marketing”.

  • They helped my app a lot by creating a very good promo video for my app. I was very impressed by the results, the video was done with great quality and originality. In addition I have also worked with them on ASO analysis, which has helped to improved my search visibility and it’s still improving my daily downloads. Thanks, both services were very professional, glad to work with them.

    Word Search Scramble & Find
  • Kudos to AoneApps, they have delivered the most amazing, professional video for the smallest price on the market. Will definitely hire them again for our upcoming projects.

    Zvonimir Hudarin
  • AoneApps team did a great job, finally I have professional looking video. I’m also impress how they manage ASO it’s much more attractive for potential customers right now. They also gave me a lot of tips how to improve my downloads. And everything was ready in no time. Pleasure to work with.

    Ancient Altar
  • These guys do good work. Very responsive to questions and delivered on time. Highly recommend their services

  • Done well, good team. Easily made changes few times on our demand, despite the fact that it was our mistake. We are totally satisfied with the job that have been done.

    Live Transport Puzzle
  • Aoneapps is a highly professional team. I was impressed when they also gave my app a free analysis and good advice to increase its ranking in app stores.  Thanks guys for delivering much more than what was promised!

    Batery Saver
  • I never expected that my new app would get such good exposure, thanks to the great reviews by Aoneapps.com that promoted my apps on several review sites. I’ll surely tie up with the team for all my future apps as well!

    Blast off
  • I’ve been greatly impressed by the great customer service offered by Aoneapps.com The whole team was very responsive and answered to all our queries and mails promptly and patiently. They are capable of finishing a good amount of work in a short span of time at reasonable price. Strongly recommend the team!

    Cash On Apps
  • The app review that the team composed for my new app was highly compelling. They had very well described its features and positive sides and also submitted it to many review sites. I also got very useful and practical suggestions and advice from the team. Thanks AoneApps

  • The Demo video by Aoneapps exceeded much beyond my expectations. Besides delivering the Video at the fixed time, they also helped to promote my app extensively within a day. I owe a strong recommendation to this team!

    Mr jump Hero